Benefitz has become one of the first in New Zealand to install the Iridesse Press – a brand new piece of cutting-edge printing technology from Xerox.
Being an early adopter of new Xerox technology is not something new for Benefitz. The company has been a customer of the technology giant for over two decades and has been one of the first to the market with their new printing technology consistently during that period.
“We are proud to be a Premium Partner of FujiXerox New Zealand,” says Benefitz Managing Director Aidan Bennett. “The relationship allows us to be at the forefront of technology, ensuring we are providing high quality and innovative solutions for our customers.”
The Xerox Iridesse Press, which was installed at Benefitz very recently, offers massive advantages in quality and capability over technology it has replaced. It is a six colour print engine – four process colours plus specialty dry ink with offset-like metallic colours as well as white and clear inks.
“The introduction of the Iridesse Press has seen massive advancements in overall print quality and we are able to offer our customers many new digital print options,” says Aidan Bennett. “The ability to print white is huge, as well as the added ‘special’ metallic colours in addition to clear, and being able to print on up to 400gsm thick card. Our digital team are fizzing about the possibilities.”
The quality advancements are achieved with the Xerox Super EA Eco dry ink. For higher image quality, this new ink has a high viscoelasticity and its particle size has shrunk by 20 per cent. This smaller particle size means greater smoothness and better quality of fine detail. The toner also has a lower melt point and a reduced viscosity, which uses less heat, therefore saving power.
FujiXerox New Zealand’s Managing Director Peter Thomas visited Benefitz shortly after the new machine had been installed, fittingly during the company's 30th birthday celebration month.
“Fuji Xerox is incredibly proud to have had a business partnership with Benefitz for over 20 years," said Peter Thomas. "We are also very excited to be delivering our new Iridesse Digital Press to Benefitz this month. We both believe that this new technology platform will allow Benefitz to enhance their position as one of New Zealand’s premier businesses in their field.”
This new Iridesse Press has been added to the Benefitz range of digital solutions that also includes the Xerox IGEN Press and B2 JetSX Inkjet Press.
The Iridesse Production Press at a glance:-
• Six colour print engine.
• Specialty dry ink realizes offset-like metallic colours – Gold, Silver.
• Also prints White dry ink and Clear dry ink.
• Resolution 1200x1200dpi x10-bit RIP rendering.
• Sheet size up to of 729mm or 1200mm.
• Prints on range of stocks, up to 400GSM.
