In the CHANNEL: Welcome to the first issue!
Welcome to our launch issue of CHANNEL - North Shore's new monthly magazine. Brought to you by our team at Benefitz, with the support of the Takapuna Beach Business Association and many others in
our community.
The magazine has been many years in the making. We have had a desire to produce a quality, community-focussed magazine for North Shore for a long time and believe now is the perfect time to introduce it. With the Super City almost upon us, it is more important than ever that the Shore enhances its identity and CHANNEL Magazine will play an important part. It is pleasing that many appear to share our passion. The target for our launch issue of CHANNEL was 24-32 pages. Due to overwhelming support we are thrilled to launch with a 60 page issue.
In this issue we highlight the exciting initiatives happening in Takapuna. The great work by a range of organisations and individuals is starting to pay dividends for Takapuna and the surrounding areas.
Our feature story focuses on the release of the Takapuna Strategic Framework Discussion Document which is the culmination of three years work by North Shore City Council and many others in the background. Stakeholders and locals who share a vision. While this is just the start of the process, it really does provide direction on where we are heading in realising goals like that of the Takapuna 2020 initiative. Their stated desire is that by the Year 2020 Takapuna will be New Zealand’s Premier Village by the Sea (visit: www.takapuna2020.co.nz)
During June we also received the exciting news that the Shore has been chosen to be the base for high performance sport. Included is a $40 million expansion of the Millennium Institute of Sport & Health in Mairangi Bay which will become the National Training Centre for High Performance Sport. In the same week Takapuna Beach was confirmed as the venue for the National Ocean Water Sports Centre (NOWSC) which will result in a fantastic new facility being created near the Takapuna Boating Club (see full
details on page six). Fantastic news
for the Shore.
Unashamedly CHANNEL will highlight all that is good about our slice of paradise.
If you want to read the negative then you'll have to look elsewhere. We are firmly focussed on the positive, assisting in the development and growth of the Shore. There will be regular columns from prominent, forward thinking people in our community. We will highlight events, we will highlight progressive businesses that are making significant contributions. A strong focus will be community, cultural, sporting and not-for-profit groups. We urge all not-for-profit organisations to contribute to CHANNEL. We want this to be your vehicle to inform.
We plan to have something for everybody in the monthly CHANNEL. In this launch issue we introduce regular columnists Shane Cortese, Cam Calkoen, Simon Gundry and Dr Wayne Mapp. All prominent 'Shore people' who will provide you with reading and updates on a range of topics. We also have some expert contributions in the areas of Wines and Cheeses (Liz Wheadon), Books (Helen Drummond & Tom Beran), Law (Gary Simpson) Accountancy (Matthew Bellingham), Stand-up Paddling (Mark Jackson), Netball (Adele Lendich), Fitness and Food (Patrick Harris) and Commercial Property (Andrew Hiskens). Local 'Foodie' Kellie Larson will also be hunting out BYO restaurants. Shopping, fashion, dining, entertainment, real estate, motoring and education are also important aspects of the magazine.
Benefitz has been in business on the North Shore for 22 years next month. We are very involved in the community and see this magazine as another way we can make a positive contribution. We urge you to support CHANNEL which is solely funded through advertising. Our focus is establishing a strong, well-read publication that is really effective as a local advertising medium. So there it is. CHANNEL, your monthly local magazine. A big thanks to all the foundation advertisers who have shared our vision and shown faith in our ability to make this work.
Happy reading,
Aidan and the team at Channel
email: aidan@benefitz.co.nz
The Benefitz CHANNEL MAGAZINE team (from left): Jared Trice (Graphic Designer); Aidan Bennett (Publisher); Dustin Bisschoff (Website Coordinator and Designer); Mary Bukovac (Magazine Coordinator); Mike Campbell (Journalist); Ulla Bennett (Advertising/Photographer).
Christmas on Broadway with...
